Introduction
April is a month of cultural celebrations across India. From Ambedkar Jayanti to Tamil New Year, Baisakhi, Vishu, and Poila Baisakh, each festival offers businesses an opportunity to connect with audiences through meaningful greetings. To ensure smooth communication, messages must be DLT-compliant for bulk SMS and WhatsApp Business API-approved.
1. Ambedkar Jayanti (14 April)
Subject Line (DLT/WhatsApp): Ambedkar Jayanti Greetings
SMS Template:
“On Ambedkar Jayanti, let us honor the architect of our Constitution and pledge to uphold equality and justice. Wishing you a day of inspiration and progress.”
WhatsApp Caption:
“🌟 Celebrating Ambedkar Jayanti 🌟
Let’s remember Babasaheb’s vision of a just society. Wishing you strength, wisdom, and progress.”
2. Tamil New Year (Puthandu – 14 April)
Subject Line (DLT/WhatsApp): Tamil New Year Wishes
SMS Template:
“Happy Tamil New Year! May Puthandu bring happiness, prosperity, and success to your life.”
WhatsApp Caption:
“🌸 இனிய புத்தாண்டு நல்வாழ்த்துக்கள் 🌸
Wishing you joy, health, and prosperity this Tamil New Year.”
3. Baisakhi (13 April)
Subject Line (DLT/WhatsApp): Baisakhi Festival Greetings
SMS Template:
“Happy Baisakhi! May the harvest season bring abundance, happiness, and prosperity to you and your family.”
WhatsApp Caption:
“🌾 ਵੈਸਾਖੀ ਦੀਆਂ ਲੱਖ-ਲੱਖ ਵਧਾਈਆਂ 🌾
Celebrate the spirit of harvest and togetherness.”
4. Vishu (14 April)
Subject Line (DLT/WhatsApp): Vishu New Year Greetings
SMS Template:
“Happy Vishu! May this New Year bring prosperity, happiness, and blessings to your home.”
WhatsApp Caption:
“🌼 വിഷു ആശംസകൾ 🌼
Wishing you prosperity and joy this Vishu.”
5. Poila Baisakh (Bengali New Year – 14 April)
Subject Line (DLT/WhatsApp): Poila Baisakh Greetings
SMS Template:
“Subho Nobo Borsho! May the Bengali New Year bring happiness, success, and peace to your life.”
WhatsApp Caption:
“🎉 শুভ নববর্ষ 🎉
Celebrate new beginnings with joy and prosperity.”
| Festival | Subject Line (Header) | Template Text | Category |
|---|
| Ambedkar Jayanti | Ambedkar Jayanti Greetings | On Ambedkar Jayanti, let us honor the architect of our Constitution and pledge to uphold equality and justice. Wishing you a day of inspiration and progress. | Service/Transactional |
| Tamil New Year | Tamil New Year Wishes | Happy Tamil New Year! May Puthandu bring happiness, prosperity, and success to your life. | Service/Transactional |
| Baisakhi | Baisakhi Festival Greetings | Happy Baisakhi! May the harvest season bring abundance, happiness, and prosperity to you and your family. | Service/Transactional |
| Vishu | Vishu New Year Greetings | Happy Vishu! May this New Year bring prosperity, happiness, and blessings to your home. | Service/Transactional |
| Poila Baisakh | Poila Baisakh Greetings | Subho Nobo Borsho! May the Bengali New Year bring happiness, success, and peace to your life. | Service/Transactional |
{
"name": "festival_greetings_april",
"language": "en",
"components": [
{
"type": "HEADER",
"text": "Festival Greetings"
},
{
"type": "BODY",
"text": "🌸 {festival_name} 🌸\n\n{message_text}\n\nWishing you joy, prosperity, and togetherness."
},
{
"type": "FOOTER",
"text": "Powered by SMSGatewayHub"
}
],
"example": {
"festival_name": "Ambedkar Jayanti",
"message_text": "On Ambedkar Jayanti, let us honor the architect of our Constitution and pledge to uphold equality and justice."
},
"category": "UTILITY"
}
Dynamic Variables: {festival_name} and {message_text} allow you to reuse one template for multiple festivals.
Category: Set as UTILITY for WhatsApp approval (non-promotional, informational).
Unicode Support: You can replace {message_text} with Tamil, Punjabi, Malayalam, or Bengali greetings for multilingual campaigns.
DLT SMS Compliance:
- Subject lines clearly identify the festival.
- Messages are concise, non-promotional, and culturally respectful.
- Templates can be registered under Transactional/Service Category.
WhatsApp Business API Approval:
- Subject lines double as template titles for easy approval.
- Unicode ensures multilingual greetings (Hindi, Punjabi, Tamil, Malayalam, Bengali).
- Messages are festive, respectful, and suitable for mass communication.
Conclusion
By aligning greetings with DLT compliance and WhatsApp Business API standards, SMSGatewayHub enables businesses to celebrate India’s cultural diversity while maintaining trust and regulatory approval. These subject lines and templates are ready for bulk SMS campaigns and WhatsApp broadcasts, ensuring festive warmth reaches every customer.
For more detail about DLT compliance visit : or call : +91 9907922122 or 18001021822