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Bulk SMS in Hindi and Indian Regional Languages

Reach customers in the language they read every day - send Unicode bulk SMS in Hindi, Tamil, Telugu, Punjabi, Gujarati, Urdu and other Indian languages with no extra language charges.

No extra language chargesPromotional & transactional70 chars per SMSAPI DCS=8
Start Sending Unicode SMSView Pricing
₹0Extra charge per language
70Characters per Unicode SMS
Pay As You GoPay only for delivered SMS
99.9%Uptime SLA

Quick Answer

Unicode SMS lets you send text messages in non-English scripts such as Hindi, Tamil, Telugu, Punjabi, Gujarati and Urdu. SMSGatewayHub provides bulk Unicode SMS across India on both promotional and transactional routes with no additional charges for different languages. Each Unicode SMS holds 70 characters, the sender ID stays in English, and bulk SMS is billed on Pay As You Go pricing.

Why send bulk SMS in regional languages?

English alone is not the best choice for every message campaign in India. For many business types, a campaign written only in English simply cannot reach all potential customers - a farmer in Madhya Pradesh, a shopper in Tamil Nadu or a patient in Punjab is far more likely to read and act on a message in their own language. With SMSGATEWAYHUB's SMS with Unicode service, language is no longer a barrier.

Our bulk SMS Unicode regional-language service lets you send SMS in national and regional languages such as Telugu, Tamil, Hindi, Punjabi, Gujarati and Urdu. The major benefit is better targeting and better reach to your potential customers, whether you are running promotional SMS offers or transactional SMS alerts.

Unicode works across every SMSGatewayHub channel: upload a campaign in the panel, send from the Excel plugin, or call the HTTPS SMS API with DCS=8. For multilingual WhatsApp and RCS campaigns as well, read our guide to sending messages in Hindi, Punjabi and other languages.

Bulk SMS Unicode regional-language features

  • No additional charges for different languages.
  • Available on both promotional and transactional services.
  • 70-character limit per Unicode SMS applies.
  • Sender ID option available (sender ID must be in English).
  • Works from the web panel, Excel plugin, desktop app and API.
  • Live delivery reports for every regional-language message.

How long can a Unicode SMS be?

Unicode uses a different encoding from plain English text, so each SMS part holds fewer characters.

Message typeEncodingCharacters per SMSAPI DCS value
English / plain textStandard (GSM)1600
Hindi, Tamil, Telugu, Punjabi, Gujarati, Urdu and other Indian scriptsUnicode708

Longer messages are split into multiple parts and billed per part. Mixing even one Unicode character into an English message switches the whole message to Unicode.

Which Indian languages can I send?

Any language your recipients' phones can display in Unicode, including:

Hindi

Reach Hindi-speaking customers across North and Central India.

Tamil and Telugu

Connect with customers in Tamil Nadu, Andhra Pradesh and Telangana.

Punjabi

Gurmukhi-script SMS for Punjab and Punjabi-speaking communities.

Gujarati

Engage traders, retailers and families across Gujarat.

Urdu

Right-to-left Unicode messages for Urdu readers.

Other Indian languages

Marathi, Bengali, Kannada, Malayalam and more, subject to handset support.

How to send a regional-language bulk SMS

  1. Register the template on DLT

    Submit the regional-language text as a template on DLT - see the template registration process.

  2. Choose Unicode in the panel

    Select the Unicode option when composing, or set DCS=8 in the HTTP API.

  3. Paste or type your text

    Use your approved template text; personalise with custom fields if needed.

  4. Send and track

    Send to your list and check status in live delivery reports.

Unicode SMS through the API

Set DCS=8 and URL-encode the regional-language text.

http
https://www.smsgatewayhub.com/api/mt/SendSMS?APIKey=yourapicode&senderid=TESTIN&channel=2&DCS=8&flashsms=0&number=91989xxxxxxx&text=परीक्षण सन्देश&route=1

Related Services & Guides

Bulk SMS →

Bulk SMS service across India from one panel.

HTTPS SMS API →

Send Unicode SMS from your application with DCS=8.

Personalization of SMS →

Add names and custom fields to regional messages.

Promotional SMS →

Run offers and campaigns in any language.

Send messages in any language →

Multilingual SMS, WhatsApp and RCS guide.

Frequently Asked Questions

Yes. SMSGatewayHub supports Unicode bulk SMS in Hindi and other Indian languages on both promotional and transactional routes. Choose the Unicode option in the panel or set DCS=8 in the API.

No. SMSGatewayHub charges no additional fee for different languages. Note that a Unicode SMS holds 70 characters per part, so a longer message may be billed as more than one SMS.

A single Unicode SMS can contain up to 70 characters, compared with 160 for plain English text. Longer messages are split into multiple parts.

No. The sender ID must be in English characters, even when the message body is in a regional language.

SMSGatewayHub supports Hindi, Tamil, Telugu, Punjabi, Gujarati, Urdu and other Indian languages that recipients' handsets can display in Unicode.

Yes. Under TRAI rules, regional-language messages must be registered as DLT templates just like English ones. Register the exact Unicode text and send it unchanged apart from approved variables.

Speak your customers' language

Start sending bulk SMS in Hindi, Tamil, Telugu, Punjabi, Gujarati and Urdu with SMSGatewayHub today. Call 1800 102 1822.

Start Free Trial☎ 1800 102 1822