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WhatsApp Green Tick — How to Get the Verified Badge for Your Business

The “green tick” is the verified badge Meta shows next to the names of notable, authentic businesses on WhatsApp. Here is who qualifies, how to apply through the WhatsApp Business Platform and how SMSGatewayHub helps you prepare.

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MetaDecides every badge
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ISO 27001Certified platform
10,000+Registered businesses

Quick Answer

The WhatsApp green tick is the verified badge given to an Official Business Account. It tells customers that Meta has confirmed the account belongs to an authentic, notable brand. Meta now shows this badge in blue, but most people still search for it as the green tick. To apply, your business must be verified in Meta Business Manager, be on the WhatsApp Business Platform, use two-step verification and show public evidence that the brand is well known. Meta alone approves or rejects the request.

What is the WhatsApp green tick and what changed?

For years, WhatsApp marked Official Business Accounts with a green check mark, which is why “WhatsApp green tick” is still the common search term in India. Meta has since moved to a blue verified badge so that verification looks the same across its apps. The meaning is unchanged: the badge shows that the account represents a real, notable business and is not an impersonator.

The badge is a trust signal, not a sending feature. It does not by itself change your message pricing, your template approvals or what you can send. Those are set by Meta's pricing and messaging policies, which apply to every business on the platform. You can run campaigns, chatbots and OTPs on the WhatsApp Business API with or without the badge.

Who is eligible for the WhatsApp verified badge?

Meta reviews every request. These are the conditions it publishes for an Official Business Account; meeting them makes you eligible to apply, not certain to be approved.

RequirementWhat it means in practice
Meta business verificationYour business is verified in Meta Business Manager with official documents, such as a GST or incorporation certificate, that match your business name and address.
WhatsApp Business PlatformThe number is connected to the WhatsApp Business Platform (API) through a provider such as SMSGatewayHub, not only the free Business app.
Two-step verificationTwo-step verification is turned on for the phone number.
Approved display nameThe display name follows Meta's display name rules and clearly matches your brand.
NotabilityThe brand is well known, shown through coverage in prominent news publications. Paid or promotional content and press releases do not count.
Policy complianceThe account follows the WhatsApp Business Messaging and Commerce policies.

Eligibility rules are Meta's and can change. No provider can promise or sell the badge.

How to apply for the WhatsApp green tick

  1. Verify your business

    Complete business verification in Meta Business Manager with matching legal documents and website.

  2. Connect your number

    Create an account and connect your business number to the WhatsApp Business Platform.

  3. Polish your profile

    Set an approved display name, logo, description, website and address, and enable two-step verification.

  4. Submit the request

    Apply for an Official Business Account from WhatsApp Manager, adding links to independent news coverage of your brand.

  5. Wait for Meta

    Meta reviews and replies. If it says no, strengthen your evidence and reapply after 30 days.

How SMSGatewayHub helps

Get application-ready with SMSGatewayHub

We cannot decide the badge for you, but we can make sure nothing in your set-up holds the request back, and keep you messaging while Meta reviews it.

Verification guidance

Our team guides you through Meta business verification and the Official Business Account application.

Profile and display name

Set up a display name and business profile that follow Meta's rules from day one.

Official platform

SMSGatewayHub is a Meta Tech Provider on the official WhatsApp Business Platform.

Message while you wait

Run campaigns, a WhatsApp chatbot and a team inbox before and after the badge arrives.

Trust beyond the badge

Send codes through WhatsApp OTP authentication templates so users see your verified profile at login.

Fallback channels

Reach users without WhatsApp by SMS or RCS messaging with a verified sender.

Why the verified badge matters by industry

Impersonation scams copy brand names and logos. A badge helps customers tell your real account apart.

Banks, NBFCs & insurance

Customers check for verification before sharing documents or acting on payment reminders. Messaging for banks & NBFCs

E-commerce & D2C

Order updates and offers from a verified account are less likely to be reported as spam. Messaging for e-commerce

Healthcare

Patients share reports and appointment details only with providers they trust. Messaging for hospitals

Education

Parents and students act faster on fee and admission messages from a recognised institution. Messaging for education

Logistics

Delivery and address-confirmation messages are a common scam target, so verification reassures customers. Messaging for logistics

Hotels & travel

Booking confirmations and payment links carry more weight from a verified brand. Messaging for hotels

If you do not have the badge yet

  • Complete Meta business verification; it is required for higher messaging limits and for the badge.
  • Keep your display name, logo and website consistent with your legal and brand name.
  • Collect opt-ins and keep your quality rating high, as policy breaches can hurt any later request.
  • Build genuine press coverage over time; paid articles are not accepted as proof of notability.
  • Tell customers your official number on your website and invoices so they can recognise it.
  • Read the WhatsApp for business guide for opt-in and template rules.

Frequently Asked Questions

The green tick is the verified badge WhatsApp shows next to an Official Business Account. It means Meta has confirmed the account belongs to an authentic, notable business. Meta now displays the badge in blue, but it is still widely called the green tick.

Verify your business in Meta Business Manager, connect your number to the WhatsApp Business Platform, enable two-step verification, set an approved display name and then submit an Official Business Account request with links to independent news coverage of your brand. Meta reviews and decides.

No. Only Meta approves the verified badge. A provider like SMSGatewayHub can help you prepare and submit a strong application, but nobody can guarantee or sell approval.

No. You can send template messages, run chatbots and use a team inbox on the WhatsApp Business API without the badge. Business verification is still recommended because it raises your messaging limits.

Improve your evidence, especially independent news coverage of your brand, check that your profile and display name match your business, and submit a new request after 30 days.

No. Meta charges the same per-message rates by category whether or not your account has the badge. See the WhatsApp pricing page for current India rates.

Get your WhatsApp set-up badge-ready

Start on the official WhatsApp Business Platform today and let our team guide you through business verification and the badge application.