Keywords
A Keyword is a unique phrase that a consumer can use to interact with you via a short code.
Features
- Associated with digital marketing, especially with search engine optimization
- Play a key role in getting the most out of SMS marketing
- Unique terms, which can include letters and/or numbers, used for communicating between you and your clients or customers
- Keywords will provide convenient yet meaningful interactions between your business and your customers.
- Keywords can range from 3-8 characters, shorter the better.
Benefits
- Mobile keywords are unique
- Identifying words that let you interact with your customers through text message marketing
- Mobile phone number can be automatically added to your database of opt-in contacts.
- You can easily track how people discovered your company
- Employing different keywords for different ads, you can monitor which advertisements are generating the most interest and use this data to build more successful campaigns in the future.
- You also are able to set up an auto-reply message, ensuring that no matter when a customer sends you a text, they will receive a response with a relevant message.
